Structured products
are sophisticated debt instruments whose return is linked to the performance of
an underlying asset, such as a single stock, a basket of stocks, a commodity,
or a market index. While classified as complex products, they can serve specific
purposes within a well-diversified client portfolio when properly understood
and applied. This guide provides an overview of potential use cases, the
critical risks involved, and your compliance obligations when recommending
these investments.
Potential Use Cases
in Client Portfolios
Structured products
are engineered to provide customized risk-return profiles that may not be
available through traditional investments. Examples of risk-return profiles
below, including use case and how they work.
Downside Protection or Buffering:
Use Case:
For risk-averse clients who want
some equity market participation but are concerned about potential
losses.
How it Works:
Many notes offer a
"buffer" (e.g., absorbing the first 10-20% of losses) or a
"floor" (guaranteeing return of principal if held to maturity,
subject to issuer credit risk). This provides a defined level of
protection against market downturns.
Enhanced Return Potential (with a
Cap):
Use Case:
For clients seeking higher
returns than traditional fixed income in a low-yield environment, who are
willing to accept a cap on their potential upside.
How it Works:
In exchange for the downside
protection and a potentially capped upside, a note may offer a
"leveraged" or "enhanced" participation in the gains
of the underlying asset (e.g., 150% of the S&P 500's return, up to a
maximum return of 25%).
Defined Outcomes:
Use Case:
For clients who value
predictability. This can be effective for goal-based planning, where a
specific range of outcomes is needed.
How it Works:
The product's prospectus clearly
defines the payoff formula at maturity based on the performance of the
underlying asset. Clients know the potential best-case and worst-case
scenarios from the outset, assuming the note is held to maturity and the
issuer remains solvent.
Critical Risks and
Considerations
The complexity of
these products introduces risks that must be fully understood and disclosed to
clients.
Compliance
Obligations and Best Practices
Your fiduciary duty
under the Investment Advisers Act of 1940, and the standards of Regulation Best
Interest (Reg BI) for broker-dealer recommendations, demand a rigorous process.
Know Your Customer (KYC) &
Fiduciary Duty:
Your
fundamental KYC obligations and your overarching fiduciary duty
require a diligent and documented process. You must have a reasonable
basis to believe the recommendation is in the client's best interest based
on their documented investment profile, and that the client is capable of
evaluating the unique risks involved.
Thorough Due Diligence:
On the Product:
Read the full prospectus or
offering documents. Do not rely on marketing materials alone.
On the Issuer:
Evaluate the creditworthiness of
the issuing institution.
Client Education and Disclosure: Clearly explain the product in
simple terms, discussing all potential outcomes, risks (especially credit
and liquidity risk), and costs. As a best practice, provide clients with
the SEC Investor Bulletin: Structured
Notes to supplement
your conversation and document that you have provided it. Document all
conversations and disclosures thoroughly in your client notes.
Portfolio Context:
A structured product should
typically represent a small allocation within a properly diversified
portfolio, not a core holding.
If you are interested
in obtaining additional training on the use of structured products, please reach out to Compliance via the Power Portal.